The Tempe skyline during sunset.

Technology Road Mapping Through Value-Creation Forums

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GCWT innovation will be guided by an innovation process that creates value through an iterative process that engages researchers and key stakeholders at the beginning and iteratively throughout the process of identifying un-met needs in the water sector where weaknesses of existing technologies are quantitatively identified, and benefits of potential new strategies and process will be well articulated. A proven value creation model will be applied based upon identifying important unmet end-user Needs with Approaches that provide superior Benefits/costs (i.e., value) when compared to the Competition and alternatives (NABC).